canada revenue agecny (CRA) live chat concept

Services

Behavioural insight
Iterative Design
Remote user testing
User-interface design
wireframing
Competitive analysis

Deliverables

3 concept iterations
a mesure improved interface
a more responsible design
User-interface designs
Usability testing report

Outcomes

Behavioural insight
Iterative Design
Remote user testing
User-interface design
wireframing

Problem statement

Contacting the CRA has become more increasingly difficult. Presently the communication methods are by phone, mail and online which has limited services. The idea is to open up another channel of communication with the individuals and the agency to better improve service and experience.

The Process

With the rise of the market and demand for housing, the demand for agents rose as well. With so many agents, so much information, how does one choose an agent let alone purchase a property? Nancy is a fantastic agent who is very personable, however her current website does not display her strengths, experience and capabilities. Utilizing an iterative and lean design approach , a functional prototype is to be made.

Unique

Utilizing Agile Methodology, Design Thinking, and Figma, design concepts had to be created and tested in order to ensure uniqueness and success of the prototype. Nancy was presented concepts, where feedback was used to modify existing prototype to improve design.

Real Estate agent webpage